Esports organisation Team Liquid has launched three products for its 25th anniversary, including a coffee table book, an athletic jersey, and an Alienware-sponsored documentary.
The products wrap up the brand’s latest campaign, celebrating the milestone while harkening back to the history and accolades of Team Liquid’s esports journey.
The coffee table book, titled ‘Behind the Blue‘, featues photos, legacy graphics, and artwork from Team Liquid.
It also includes quotes covering key parts of its history across multiple disciplines, from the development of the forum site TL.net to the organisation’s Counter-Strike Grand Slam.
In a release Austin Ryan, Senior Managing Editor and Associate Creative Director at Team Liquid, said: “This coffee table book shares the stories, the community, and the deeply human experience of competition that captures the feeling of what esports was, and what it has grown into.
“We hope that readers will experience the same wave of emotions that we had while making it. This is a special keepsake for Team Liquid fans, but there is something here for all esports fans to enjoy.”
The book consists of 247 pages of photos and stories and comes with a silver-foil hard cover, gloss-shine logo, and a flip animation of the Team Liquid horse running through each page.
Team Liquid Launches Jersey and Documentary
Alongside the coffee table book is the 2026 pro-kit jersey, which features a historical brand logo with a commemorative 25th anniversary crest.
Both the book and the jersey are available on the Team Liquid merch store. The book is priced at $75 (~£56), while the jersey costs $90 (~£68), though a bundle can also be purchased for $150 (~£112).
The esports organisation has also released a documentary surrounding the brand’s history titled ‘Origins: Team Liquid‘.
Starring the co-CEOs Victor Goossens and Steve Arhancet, the documentary is available to watch on YouTube and is presented by gaming peripheral and PC brand, Alienware.
Team Liquid has run a multi-month-long campaign celebrating its 25th anniversary, launching initiatives such as the capsule event in partnership with blockchain platform Sui, alongside putting unique one of one items up for sale such as the Quarter Century Sword and Shield.
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