Activision president says CoD has found a ‘sweet spot’ and fans still ‘get excited’ for yearly entries

Judging by many daily social media posts, it would seem that Call of Duty is a hated franchise by any who play it. But the fact is that vocal minority is just a fraction of the player base who buys CoD each year—and the upcoming Modern Warfare 3 is not expected to be any different.

In a recent interview with VentureBeat, Activision president Rob Kostich peeled back the curtain a bit on the franchise, which turns 20 years old this year. And the loud feedback is heard all the same, according to him.

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