US Army planned on targeting Twitch viewers for recruitment through Call of Duty
US Army planned on targeting Twitch viewers for recruitment through Call of Duty

The U.S. Army uses billions of dollars to bolster its already massive military, also spending on advertising and sponsorship in gaming in the effort to bring more soldiers into the fold. Sponsoring events like ESL’s CS:GO tournaments doesn’t seem to be the last step for the U.S. military in the gaming sphere, however, as streamers were the next choice for the front line of the army’s advertising. 

According to Vice, “internal Army documents” shared by Motherboard disclose that the U.S. military planned on sponsoring Call of Duty events, but after recent sexual harassment allegations within Activision, they decided against the sponsorships.

About Post Author