
TakeTakeTake’s CEO sees the future of chess as a spectator sport—could he be right?

Chess as an esport? Really? Have you seen what happened to esports in the past decade, both in terms of business propositions and morals? That was my first thought when the inquiry from the TakeTakeTake folks landed in our inbox, ready to discuss the huge shifts in the royal game and where they see their place in it.
A bold business gamble
Having started out as a fantasy chess project, TakeTakeTake and its app have brought on board many of the biggest names in chess with the goal of revitalizing the way the game is followed by fans, bringing the sort of heavyweight funding ($3 million raised in its pre-seed funding round) and business acumen to competitive games that we’ve last seen in the heyday of the Overwatch League.