Niantic wanted to make sure it didn’t ‘impose’ itself on LA before locking in Pokémon Go Unova Tour
Pokémon Go Unova Tour – Los Angeles has concluded, but the event followed the LA Fires that raged through the area at the start of the year, and it’s clear that running the event brought a unique set of challenges to the Niantic team when planning the festivities in Pasadena.
While the event ended up going ahead from Feb. 21 to 23, a lot of the information about the event didn’t arrive until the last minute, making trainers frustrated with their plans. Niantic was fully aware and prepared for this to happen, however, as we sat down to talk to the team at the event over the weekend. Angela Ferguson-Martins, marketing manager of global live events for Niantic, talked to Dot Esports about how the company went about working with the LA county to the end to see if the event could still be run and why information was so late going out this year.
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