Microsoft unveils generative AI game dev model—but players think it should replace Xbox leadership

Microsoft released a new, lengthy research document about a “generative AI model designed for gameplay ideation,” and the reaction to it has been almost universally negative.

Codenamed “Muse,” the model was developed by AI initiatives at Microsoft in concert with Hellblade dev studio Ninja Theory. Microsoft said its research focuses on “exploring the capabilities that models like Muse need to effectively support human creatives.”

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