Leading Japanese Twitch streamer’s cheating scandal actually only made him more popular

Japan’s biggest variety Twitch streamer, Junichi Kato, has been embroiled in a cheating scandal this week after admitting to fans he’d be unfaithful to his wife of two years, but instead of bringing him into disrepute, the sombre admission appears to have actually bolstered his fanbase—and even led to a surge in streaming donations.

Kato, better known as “Unko-chan” to his many streaming fans, broke the news he’d been unfaithful in a Sept. 16 livestream, nearly a week after being spotted at Dodger Stadium in L.A. with a woman suspected to be adult entertainer Ai Hongo. “I wanted to do it,” he said while apologizing to his gathered fans, adding his “shoulders are down.” Kato had previously claimed he had only travelled to Dodger Stadium to see Shohei Ohtani play.

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