Yesterday, Sept. 12, Unity announced new fees that would charge developers up to 20 cents per install of all Unity games from Jan. 1, 2024, once a game had hit 200,000 installs or $200,000 in revenue. A massive backlash ensued, and the company has since attempted to clear up some of the confusion it has caused.
Devs have aired their concerns on social media. Chief among them is how open this system is to abuse. Rather than review bombing, angry players could install, delete, and install ad infinitum to financially harm studios. Unity previously confirmed multiple installs from one player meant multiple charges. It was also feared Unity titles offered on subscription services like Game Pass and PS #+ could also incur huge costs to devs. By Unity’s own definition, “installation and initialization of a game or app on an end user’s device as well as distribution via streaming” counts as an install, so cloud gaming could also be seriously affected.
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