XDefiant’s beta viewership proves it could be the next major CoD competitor

After a long wait as Ubisoft worked on the game behind closed doors, the multiplayer first-person shooter XDefiant has finally arrived via a closed beta—and it’s fired a warning shot across the bow of a titanic competitor in Call of Duty.

In a similar vein to how Riot garnered attention for VALORANT up against a colossus in Counter-Strike back in 2020, Ubisoft is leaning heavily on former pro players, influencers, and closed beta access Twitch drops to get the word out. So far, things are going as planned, with XDefiant outpacing Call of Duty on Twitch when it comes to viewership.

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